Comcast Center
Facing steep demands, arena rises to occasion
Review: The Terps' glitzy new home is surprisingly intimate and promises to be plenty intimidating.
The $108 million Comcast Center will make its grand entrance onto the men's basketball scene with an exhibition game Tuesday night. (Sun photo by Doug Kapustin)
The unusually steep wall of seats at one end of the new Comcast Center appears better suited to mountain goats than basketball fans.
But it's bound to intimidate visiting players, who will have to face that wall filled with screaming opponents every time they take a shot in the second half of a game.
The "Comcast Cliff" is just one of many features that promise to give the University of Maryland's basketball teams a competitive edge in their new home.
From a monumental stairway positioned to draw students in from the heart of campus, to a seating configuration that puts them on top of the action, to the latest sight-and-sound technology intended to whip them into a frenzy, the $108 million arena has been designed to give the Terps a home-court advantage in every possible way.
It should give Terps fans plenty to cheer about, too.
"We wanted to hit people over the head with 'Maryland Terrapins,' " said Brad Clark, design principal for Ellerbe Becket, the arena's lead architect. "It's not Duke. It's not North Carolina. It's Maryland. We really took their saying, 'Fear the turtle,' to heart."
With their decision to build Comcast Center, administrators at the University of Maryland, working with the Maryland Stadium Authority, bucked a trend in which many colleges have upgraded existing arenas rather than construct new ones.
Although Cole Field House had its admirers, administrators concluded that the 1955 building also had shortcomings that no amount of money could fix, from narrow corridors to inadequate restrooms. They also wanted to offer luxury suites, better food service and other amenities.
Besides Ellerbe Becket, one of the nation's leading designers of sports and entertainment facilities, the architectural team included Design Collective, an interdisciplinary firm based in Baltimore. Pat Clancy was the project manager for Ellerbe Becket. Gilbane Building Co. of Laurel was the construction manager.
"I can't think of any other arena that goes this far to create a home-court advantage - architecturally and operationally," said Clark, who was also the lead designer for MCI Center in Washington. "This goes farther than any other arena I've seen."
Tucked into a former sledding slope on the northeast side of campus, Comcast Center helps define a new academic precinct. By excavating the hill, the designers were able to partially bury the arena, so it doesn't seem as tall as it might have. They designed the exterior as an assemblage of pieces, further reducing its apparent size. With a vaulted roof and other rounded forms, it fits comfortably into its hillside setting.
The architecture reflects the Georgian heritage of the College Park campus. The designers used the same red brick that's prevalent throughout campus. For the luxury suites level, they designed porches with white framed openings that hark back to entrances of older Georgian structures. Even the large windows have been divided into vertical panes that echo those on more traditional campus buildings. But it's all done in an abstract way that respects the past while looking to the future.
The effort to give the Terps a home-court advantage will be apparent to fans long before they reach their seats. On display at one entrance is the Sears Trophy, which identifies the men's basketball team as the defending NCAA champion. Off the club-level concourse are a large team store and both a Walk of Fame and a Hall of Fame celebrating Maryland athletes. With school colors used effectively on the walls and in the graphics, just about every square inch of circulation space works to make visitors aware they have entered the Terps' domain.
Inside the seating bowl - a sea of red - Comcast Center reserves many of its best seats for the Terps' most ardent fans, the students. The court is ringed by 10 rows of retractable seats, more than 2,000 in all, that are reserved for them. Above these seats on three sides are the lower bowl, with 18 rows, and the club level, providing access to 20 luxury suites lining the two long sides of the court, 10 suites per side. Above the luxury suites are 19 more rows of seating.
For an arena with 17,950 seats - 3,450 more than Cole Field House -sightlines are good and the space feels surprisingly intimate.
In most arenas, the lower bowl has a gentler pitch than the upper. That's the way it is at Comcast Center, too. The upper level has a pitch of 31 degrees, the lower bowl has a pitch of 21.5 degrees and the 10 retractable rows closest to the court have a 14.5 degree pitch. What makes the fourth side different - above the 10 retractable rows - is that it's essentially one sheer wall of seats, 21 rows at a 34.3 degree slope. That makes it more clifflike - and potentially more daunting.
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Copyright © 2008, The Baltimore Sun
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